Marketing and Creative Services

Marketing and Creative Services

We offer a wide range of marketing and creative services to Auburn University campus clients. We can help you apply the university brand to your project, ensuring consistent messaging, while taking advantage of the synergy created by THIS IS AUBURN. Our team can assist you in every phase of the marketing and creative development process, from strategic planning, graphic design, all the way through to implementation, delivering completed printed pieces or other marketing materials.

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Before we take on a new project, we ask that you fill out the Project Overview and bring it with you to the initial project meeting. This will help us determine the best approach to your job, based on the audience(s) and communications goals.

Please review the Design Process for printed materials.

When beginning a new project, we can help assess your goals and develop a targeted marketing strategy. Because we work only for Auburn, we will ensure that your marketing will adhere to the university's strategic goals and brand standards.

Services available include:

  • Marketing Consulting
  • Marketing Plans
  • Market Research
  • Advertising Concepts
  • Advertising Placement
  • Message Delivery
  • Communication Audits
  • Evaluation Measures

OCM also has additional capabilities within our office including web, news, video, photo and events. Acting as a full service advertising and marketing agency, we can provide integrated, comprehensive marketing and advertising plans that will ensure consistent messages across all media and platforms.

We can assemble a team of professionals to create, manage and complete your project. To schedule an initial project meeting, contact Lucy LaMar at 844-9999, or lll0003@auburn.edu.

Before we take on a new project, we ask that you fill out the Project Overview and bring it with you to the initial project meeting. This will help us determine the best approach to your job, based on the audience(s) and communications goals.

Our award-winning design team provides professional quality communications solutions for campus clients based on identified needs and goals. We can help you apply the university brand to your project, ensuring consistent messaging, while taking advantage of the synergy created by THIS IS AUBURN. We can design and produce printed materials like brochures, folders or flyers; promotional items, banners or signage; and web banners and graphics. There is no charge for our design services, but the campus client is responsible for any printing costs.

Because we're in great demand, we occasionally cannot meet a desired deadline due to previously scheduled projects. In that case, we can suggest freelance designers who are familiar with the Auburn brand and our graphic standards; we will still oversee the project from start to finish, with the campus client responsible for the cost of using this outside resource.

If you need design services, schedule an initial project meeting by contacting Lucy LaMar at 844-9999, or lll0003@auburn.edu.

Before we take on a new project, we ask that you fill out the Project Overview and bring it with you to the initial project meeting. This will help us determine the best approach to your job, based on the audience(s) and communications goals.

Print Production Services can help you plan your publications for maximum impact at the lowest cost and assist with job specifications for printed materials. We also review all printing jobs to ensure mandatory graphic standards are met.

If OCM is designing your materials, Print Production Services works with Creative Services to streamline the steps by providing price quotes and printing approvals while the design is being completed. Print Production Services will also handle the process through final delivery.

If OCM is not designing your materials, please use the printing program put in place by Procurement & Payment Services. View the list of preferred vendors and procedures.

Should you need any other assistance with printing, or have questions about procedures, please contact Pam Kirby at 844-5215, or make an appointment to see her in 23 Samford Hall.

For promotional items that are not printed on paper, please contact Trademarks and Licensing at 334-844-5180 orAUTrademarks@auburn.edu.

If you are interested in advertising to students, alumni or fans, there are several options available.

Tiger Transit Advertising

McNutt & Company, LLC is the manager of the advertising program for Auburn University's Tiger Transit system. Ads may be placed on the inside and the outside of the buses in limited formats. Proceeds from ad sales will benefit the Auburn University scholarship fund. If you are interested in advertising on the Tiger Transit system, click external client or university department below to get an information sheet containing pricing, availability and terms for the program. Questions? Please call 1-800-501-6750 or 334-501-4807 or email McNutt & Company at ads@leadershipbycreativity.com.

External Client (PDF)

University Department (PDF)

The Auburn Plainsman 
The Auburn Plainsman weekly newspaper is published on the campus of Auburn University and distributed on Thursdays during semesters. To place advertising or for additional information, please contact the paper at 334-844-4130 or admanager@theplainsman.com. Visit their site at http://www.theplainsman.com/pages/advertising.

The Glomerata
The Glomerata is Auburn University's annually circulated yearbook. Every April, 12,000 copies of the 496 page 'Glom' are distributed to Auburn students, faculty, staff, and alumni. The Glom holds the distinction of having one of the largest circulated student-produced publications in the country. It is even one of the top 5 largest yearbooks in the SEC. The Glom serves to document the academic year in which it is produced; it includes photographs and stories about student life, athletics, faculty and administration achievements, the community, and organizations' activities. For advertising information, contact Dafni Greene at 334-844-2167 or greendm@auburn.edu.

Auburn Magazine
Auburn Magazine is published quarterly by the Auburn Alumni Association and is a benefit of membership. The magazine is not available by individual subscription. For information about advertising in the magazine, contact Jessica King at 334-844-2960 or email her atjessicaking@auburn.edu; view the media guide.

Welcome Magazine
Welcome is an annual publication of the Auburn Chamber of Commerce designed to introduce newcomers to the Auburn area. It is also the official community and relocation publication for Auburn University. More than 25,000 Welcome magazines are distributed each year to incoming Auburn University freshmen, visitors to the Auburn University admissions office, and potential Auburn employees. For advertising information, contact Jennifer Fincher at jdodson@auburnchamber.com or 334-887-7011.

Auburn IMG Sports Network
The Auburn IMG Sports Network is the exclusive producer and marketer of Auburn sports programming and offers radio and television broadcasts, gameday publications, and Internet services to Auburn fans worldwide.

The network is responsible for all marketing and advertising opportunities associated with Auburn Athletics, including radio and television broadcasts, coaches' television shows and pay-per-view and cable telecasts for various sports. Additionally, the network is responsible for a myriad of signage, event marketing and promotional opportunities. The gameday programs are published by the network, in concert with the Athletics Department. The official website for Auburn sports, www.auburntigers.com, is coordinated by the Network in conjunction with CBS College Sports.

For more information on the multimedia rights held by the Auburn IMG Sports Network or for advertising opportunities, call 334-826-2929, or visit them at www.auburntigers.com.

Last updated: 03/24/2017